TomHow / How it works / Sample report
Sample monthly report.
This is a fabricated Acme Industries report. It uses sample numbers, sample prompts, and a sample domain so the format can be shown publicly. It does not use real client, project, or private operating data.
01 / The nine pages
Read the report
page by page.
Pick a page. The PDF has all of them.

02 / What to inspect
Three things to
look for.
Look at 01
The baseline logic
Look at 02
The source trail
Look at 03
The decision layer
03 / The detail
The detail,
when you want it.
Judge the reporting layer before you book the audit.
Sample report
The company and numbers are fabricated. The structure, source index, signed narrative, and monthly decision layer are the standard every retainer is built around.
What to inspect in the sample.
1. The baseline logic
The report starts by separating visibility, citation evidence, organic search data, shipped work, and next actions. That matters because a useful AI search report should not collapse everything into one vague score. It should show what was checked, what was absent, what appeared instead, and what needs to change before the next run.
2. The source trail
Every serious recommendation needs a source trail. The fabricated sample shows the shape of that trail: prompt evidence, cited brands, cited URLs, limits, and the page or technical fix that follows from the finding. The data is not real, but the evidence structure is the standard used for paid audit and retainer work.
3. The decision layer
The report is written for decisions, not decoration. A founder or marketing lead should be able to see which pages need more depth, which citations are missing, which competitors are easier for AI tools to name, and which actions should happen first. The goal is a signed work list that can be rerun next month.
This public version uses Acme Industries as a fabricated company. It does not contain real client data, private prompts, account exports, or unapproved performance claims. The live audit replaces the sample rows with your prompt set, your competitors, your crawl findings, and your first month action plan.
Preview the shape of the report.
The public page uses image previews instead of the raw report viewer so crawlers stay on the clean sample page. The PDF keeps the full sample available for the client call.
- Cover and baseline
- Citation visibility
- Source index